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2024 Ford F-150 Review: Power, Tech, and Everyday Utility

byRyan Cole||Car Reviews

2024 Ford F-150 Review: Power, Tech, and Everyday Utility

2024 Ford F-150 Review – America’s Best-Selling Truck Gets Smarter, Stronger, and More Capable

The Ford F-150 has been America’s best-selling vehicle for over 40 years, and the 2024 Ford F-150 shows exactly why it continues to dominate. For this model year, Ford has sharpened its winning formula with upgraded technology, refreshed styling, and smarter features designed to make work, play, and daily driving easier than ever.

!2024 Ford F-150

Whether you need a dependable work truck, a comfortable daily driver, or a serious off-road machine, the 2024 F-150 offers a configuration to match. Before buying any new or used F-150, it’s smart to run a car history report to confirm its condition and verify previous use, or use the MSRP Lookup by VIN to see its original build sheet and pricing.

Performance & Powertrain Options

Ford offers the 2024 F-150 with six different powertrains, giving buyers a wide range of performance and efficiency choices:

  • 3.3-liter V6 – 290 hp, 265 lb-ft of torque; standard on base trims and a solid choice for budget-focused buyers.
  • 2.7-liter EcoBoost V6 – 325 hp, 400 lb-ft of torque; a strong balance of performance and fuel economy.
  • 5.0-liter V8 – 400 hp, 410 lb-ft of torque; the classic choice for traditional truck buyers and heavy towing.
  • 3.5-liter EcoBoost V6 – 400 hp, 500 lb-ft of torque; ideal for maximum towing and payload capability.
  • 3.5-liter PowerBoost Full Hybrid V6 – 430 hp, 570 lb-ft of torque; combines strong acceleration with improved efficiency and on-board power.
  • High-output 3.5-liter EcoBoost V6 (Raptor) – 450 hp, 510 lb-ft of torque; built for off-road enthusiasts and high-speed desert running.
  • All engines are paired with a 10-speed automatic transmission, and the F-150 can be configured with rear-wheel drive or four-wheel drive depending on trim and package.

    Towing & Payload Capacity

    The 2024 F-150 remains one of the capability leaders in the full-size truck segment:

  • Max towing: Up to 14,000 pounds (when properly equipped with the 3.5-liter EcoBoost V6 and the right towing package).
  • Max payload: Up to 3,325 pounds in select configurations.
  • For drivers who tow frequently, available features such as Pro Trailer Backup Assist, integrated trailer brake controller, and smart trailer tow functions help simplify hitching, backing up, and monitoring trailer connections.

    If you’re considering a used F-150 for towing, be sure to check its build details with an MSRP Lookup by VIN so you know exactly which towing and axle options it left the factory with.

    Interior & Comfort

    Ford continues to prioritize comfort and usability inside the F-150, even on lower trims. The cabin can be configured to feel like a mobile office, a family SUV, or a rugged work truck, depending on how you spec it.

    Key highlights include:

  • Layout & design – Wide, supportive seats, a large center console, and intuitive controls make the cabin easy to live with every day.
  • Materials – Higher trims like Lariat, King Ranch, Platinum, and Limited include premium leather, real wood, and aluminum accents for a near-luxury feel.
  • Seating – Available Max Recline Seats fold nearly flat, ideal for roadside naps or long workdays.
  • Storage – Lockable under-seat storage, large door pockets, and a massive center console help keep tools, laptops, and personal items organized.
  • In SuperCrew models, rear passengers enjoy generous legroom and a wide, comfortable bench seat—perfect for family trips or transporting crew members between job sites.

    Technology & Infotainment

    The 2024 Ford F-150 comes standard with a 12-inch touchscreen running Ford’s SYNC 4 system, making it one of the more tech-forward trucks in its class.

    Notable tech features include:

  • Wireless Apple CarPlay & Android Auto for seamless smartphone integration.
  • FordPass Connect with Wi-Fi hotspot, allowing passengers to stay online on the go.
  • Optional 18-speaker Bang & Olufsen sound system for audiophiles.
  • Over-the-air updates to keep software and features up to date without a dealer visit.
  • For work and recreation, Pro Power Onboard turns the F-150 into a mobile generator, capable of powering tools, appliances, or even a campsite from outlets in the bed and cabin.

    Safety & Driver Assistance

    Ford equips the 2024 F-150 with a strong suite of driver-assist and safety features, many of which are standard.

  • Ford Co-Pilot360 (standard) – Includes automatic emergency braking, blind spot monitoring with trailer coverage, lane-keeping assist, and rear cross-traffic alert.
  • Available BlueCruise – Hands-free highway driving on mapped roads, reducing fatigue on long trips (available on higher trims).
  • Additional options – Adaptive cruise control, intersection assist, evasive steering assist, and a 360-degree camera system are available depending on trim.
  • The 2024 F-150 has earned top safety scores from the NHTSA and strong ratings from the IIHS on certain trims, reinforcing its reputation as a safe full-size truck for families and fleets.

    Driving Experience

    On the road, the F-150 feels composed and confident, whether it’s empty or carrying a full load.

  • Ride quality – Smooth and controlled for a body-on-frame truck, especially with higher trims equipped with upgraded suspension.
  • Handling – Predictable steering and well-tuned suspension inspire confidence in city driving, on highways, and when towing.
  • Noise levels – The cabin is impressively quiet at highway speeds, with effective sound deadening and tight build quality.
  • Off-road-focused trims like the Tremor and Raptor add specialized shocks, skid plates, locking differentials, and all-terrain tires for serious trail and desert capability.

    Pros & Cons

    Pros
    • Wide range of trims, engines, and configurations.
    • Excellent towing and payload capabilities.
    • Comfortable, high-tech interior with strong infotainment features.
  • Innovative work features like Pro Power Onboard and advanced trailer tech.
  • Cons
    • Pricing climbs quickly on higher trims and with luxury packages.
    • Base V6 engine can feel modest for heavy work or frequent towing.
    • Some desirable features are tied to expensive option bundles.

    Price & Trims (MSRP)

    Approximate starting MSRPs for the 2024 Ford F-150 lineup:

  • XL – from ~\$36,570
  • XLT – from ~\$41,940
  • Lariat – from ~\$57,480
  • King Ranch – from ~\$63,005
  • Platinum – from ~\$64,910
  • Limited – from ~\$84,910
  • Tremor – from ~\$63,000
  • Raptor – from ~\$78,000
  • Actual pricing can vary widely based on cab style, bed length, engine, drivetrain, and option packages. When shopping new or used, use the MSRP Lookup by VIN to confirm the original price and factory options for a specific truck.

    Consumer Reviews & Known Issues

    The 2024 Ford F-150 has been well received by most owners. Many praise its ride comfort, towing capability, and modern technology, especially on mid- and high-level trims.

    On major review platforms like Kelley Blue Book, Edmunds, and Cars.com, the F-150 often earns 4.3 to 4.7 out of 5 stars, depending on trim and engine choice.

    Positive feedback from owners:
  • Smooth ride & handling – Even work-oriented trims are described as comfortable and composed.
  • Technology & convenience – Drivers appreciate the 12-inch SYNC 4 screen, Pro Power Onboard, and available BlueCruise hands-free driving.
  • Strong engine options – The 3.5L EcoBoost and PowerBoost Hybrid receive consistent praise for towing strength and acceleration.
  • Cabin comfort – SuperCrew models, in particular, earn high marks for interior space and quietness on long trips.
  • Common issues & causes of dissatisfaction:
  • High prices at upper trims – Buyers note that adding luxury features or off-road packages can push the sticker price well above \$70,000–\$80,000.
  • Fuel economy in larger engines – Real-world MPG for the 5.0L V8 and 3.5L EcoBoost can fall short of expectations, especially when towing or driving aggressively.
  • Tech glitches – Some owners report occasional freezes or lag with the SYNC 4 system, generally resolved with a restart or software update.
  • BlueCruise limitations – While praised overall, a few drivers mention unexpected disengagements in poor weather or areas with unclear lane markings.
  • Early build quality complaints – Isolated reports mention rattles, trim alignment issues, or minor door seal concerns on early-production units, usually fixed under warranty.
  • Hybrid battery concerns – PowerBoost Hybrid owners sometimes raise long-term questions about battery replacement costs, though no widespread failures have been reported for 2024 models.
  • Overall owner sentiment:

    Most owners feel the 2024 F-150 delivers excellent capability, comfort, and technology. Potential buyers should still test-drive the specific trim they’re considering and review a car history report when purchasing used to avoid trucks with early production issues or heavy previous use.

    Frequently Asked Questions

    What’s new on the 2024 F-150 and where can I see pricing?

    The 2024 Ford F-150 has refreshed styling, updated lighting, and the new Pro Access Tailgate on certain trims. Full pricing and configuration details are available via Ford’s online Build & Price tool and can be cross-checked using an MSRP Lookup by VIN for individual vehicles.

    What’s the towing capacity of the 2024 F-150?

    When properly equipped with the 3.5L EcoBoost V6 and required towing packages, the 2024 F-150 can tow up to 14,000 pounds.

    Which engine is now the base option?

    The 2.7L EcoBoost V6 is now the standard engine on many 2024 F-150 trims, offering 325 hp and 400 lb-ft of torque.

    What trims are available?

    The lineup includes nine trims: XL, STX, XLT, Lariat, King Ranch, Platinum, Platinum Plus (Limited replacement), Tremor, Raptor, and Raptor R.

    Does the 2024 F-150 have a hybrid?

    Yes. The 3.5L PowerBoost Hybrid produces 430 hp and 570 lb-ft of torque and includes Pro Power Onboard for generator-style capability.

    What tech comes standard?

    All trims get a 12-inch SYNC 4 touchscreen, a digital gauge cluster, LED headlights, and standard smartphone integration, with additional features added as you move up the trim ladder.

    Is BlueCruise hands-free driving available?

    Yes. BlueCruise is optional on higher trims and supports hands-free driving on mapped highways when the system detects appropriate conditions.

    Has the interior changed?

    Yes. Larger screens are now standard, controls are more streamlined, and higher trims receive upgraded materials for a more premium look and feel.

    Verdict – Is the 2024 Ford F-150 Worth It?

    The 2024 Ford F-150 continues to set the benchmark in the full-size pickup segment. Its blend of power, technology, comfort, and versatility means there’s a version for nearly every buyer—from basic work trucks to luxury haulers and hardcore off-road rigs.

    If you need a truck that can handle tough jobs during the week and family duties on the weekend, the 2024 F-150 deserves a spot at the top of your shopping list. To protect your investment, always review a car history report for used models and use the MSRP Lookup by VIN for new or recent F-150s to confirm their original specs and pricing before you sign anything.

    About the Author

    R
    Ryan Cole

    Ryan Cole is a European car specialist who has spent years working on German and other Euro brands in independent repair shops. From high-mileage diesel wagons to turbocharged hot hatches, he knows how maintenance—or the lack of it—shows up both in service records and in expensive repairs later on. On VinCheckPro.com, Ryan helps buyers understand how to read a VIN report alongside maintenance history, especially for used European cars.